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LEGO Ambassadors' Official "Issues" List:
Posted 9 X 07

We have provided TLG with a high-level compilation of issues, based on repeated cries from the LEGO Fan community. This is an ongoing effort to help TLG with their understanding of Fan-desired improvements in their operations. We hope that TLG will take this into consideration, as we value their business, and wish for continued success as a World Leader in toy manufacturing.

Inconsistency in the color of LEGO parts. (Production and Quality Control)

Quality of molded LEGO parts. (Production and Quality Control)

Lack of set availability in certain Countries/Continents. (Global Distribution)

Poor design of certain parts, e.g. the 'Mission to Mars' aliens. (Design)

Replacing established Fan "standards" with new parts - e.g. 9 Volt Trains (Design and Executive)

Lack of fan-desired Themes, e.g. 'Pirates'. (Design and Marketing)

Lack of fan-desired Sets, e.g. 'Minifig Packs', 'Accessory Packs'. (Design and Marketing)

Overemphasis of 'Conflict', e.g. good vs. evil, in LEGO themes/sets for playability. (Executive)

Increased diversification into non-System toys and products, e.g. towels, furniture, etc. (Executive)

Lack of female LEGO minifigs in System sets, and also female accessories, e.g. purses. (Design)

Continual information leaks on upcoming LEGO sets/themes. (Corporate Security)

Lack of alternate model images on product packaging and/or packaging inserts (Marketing)

More consistent pricing of sets in certain Countries/Continents, e.g. Europe and Asia. (Executive)

Produce and market girl-targeted LEGO sets with less gender bias, e.g. using regular System parts, more pieces, and more difficult builds. (Design and Marketing)

Inability to correctly view colors in set instructions, e.g. black parts are very difficult to differentiate from dark grey. (Design)

Improve LEGO set packaging, e.g. wasting large boxes for few pieces, causing bent set instructions. (Packaging)





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